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Entries from April 30th, 2010


 

Meltwater Mashup

Posted April 30th, 2010 By Kimling  | 2 Comments

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Yesterday evening Meltwater hosted the Meltwater Mashup, a social media meetup where experts from VentureBeat, PRSA, Bulldog Reporter and Tweetshare examined the integration of social media in Marketing and PR. Guests also had the chance to demo Meltwater Buzz, our social media monitoring product. It was a casual evening of drinking, chatting, and enjoying the gourmet delicacies offered by a taco truck.

Mashup guests mixed and mingled with social media and PR professionals from all over the Bay Area, including representatives from Linden Lab, Hill & Knowlton, Fleishman Hillard, StudioGood and eHealth, amongst others. One lucky winner won an iPad just for showing up!

Here is…

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AIESEC National Kick-off Conference – April 9-11th

Posted April 28th, 2010 By Nora  | 8 Comments

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In April this year Meltwater sponsored the German AIESEC National Kick-Off Conference in Bielefeld, Germany. Together with two recruitment managers, Kathrin Pamp and Navina Sharma, we gave a presentation on career opportunities at Meltwater Group as well as at our non-profit organization, Meltwater Entrepreneurial School of Technology (MEST) in Ghana.

AIESEC is the world’s largest student-run organization – with over 45,000 members in 107 countries and territories. Their aim is to create a platform for young people to develop their leadership skills in a global learning environment- by offering international internships as well as leadership trainings.

Each year the AIESEC German leadership team invites more than…

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My Sales Pitch

Posted April 22nd, 2010 By Samantha  | 5 Comments

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A friend from university recently came up to me at a recruitment event and said, “Samantha, of all the people I knew at Brandeis, you are the last person I would see doing this. I mean the company looks cool and everything, but sales?”

Resisting the urge to launch into a lengthy lecture on all the reasons I love my job, I put myself in his shoes and admitted that three years ago I probably wouldn’t have seen myself in sales either.

I was your typical Brandeis overachiever, juggling two majors and a minor with countless internships, managing my school’s newspaper in my free…

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Lesson learned from a recent UC Berkeley event: consider your audience

Posted April 8th, 2010 By Kimling  | 10 Comments

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Last Thursday evening I was invited to speak on a panel at an event held by Beta Alpha Psi, a business fraternity at UC Berkeley.

The event was part of the organization’s Spring Executive Series, as explained on their website:

Beta Alpha Psi presents Executive Series, Spring 2010: Generation Y – Social Media. The event will feature a panel of top executives from leading social media firms, such as Yahoo!, Google, Facebook, Zynga, Skype, Yelp and Meltwater Group. Panelists will share their professional experiences and provide their insights into recent developments in the fast-changing industry. Students will have the opportunity to network…

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Meltwater attends ‘Business NOT as Usual’ at University College London + Opportunities at MEST in Ghana

Posted April 1st, 2010 By Eirik  | 1 Comment

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I had the chance to represent Meltwater Group in London last weekend with my colleague, Victoria, when we sponsored the National Student Enterprise Conference (NSEC) “Business NOT as Usual”, event arranged by the National Consortium of University Entrepreneurs (NACUE) and University College London (UCL). Hosted at UCL, the NSEC attracted students from all over Europe currently setting up or already running their own businesses. For two days these young entrepreneurs engaged in intense lectures, panel discussions and informal networking on topics such as Finance for Startups, Innovation in the 21st Century, Social Media Marketing and Project Planning to name a few.…

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